The Impact of Online Trading
The Impact of Online Trading report details findings from a study designed to examine the impact of online trading on businesses in the retail, passenger transport, leisure and tourism, IT and telecoms, financial services, and creative media industries.
The Interactive Media industry, which falls within Skillset's remit, is a key enabling sector in online trading, producing the websites used by its clients. And the Computer Games industry is also a key player, with all computer games now requiring an online element, and with companies using the web to promote their products and track customer behaviour.
For both of these industries, the growth of online trading is having an impact on demand for skills, with new roles required and the need to predict and respond to future skills needs. Themes common to both industries are:
- an increasing fusion of technical and IT skills;
- an increasing need for high quality specialised technical skills, particularly among freelancers;
- increasing demand and ability to understand the market;
- recruitment from non-interactive media or computer games sectors resulting in a need for conversion courses;
- demand for sector knowledge.
The full report is available for download below:
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