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Strategic Skills Assessment for the Creative Media Industries 2010

Skillset has conducted a comprehensive UK-wide analysis of demand for skills in the Creative Media Industries and also for each UK nation. This Strategic Skills Assessment will inform and shape our priorities for the year ahead.

We were invited by the Department for Business, Innovation and Skills (BIS) and the UK Commission for Employment and Skills (UKCES) to provide evidence of the skills needs of the Creative Industries to inform an annual National Strategic Skills Audit that covers the UK's entire economy. All evidence has been submitted to Government.

The analysis follows systematic and regular consultation with the Creative Media Industries and the majority of data are taken directly from Skillset's Research Programme and consultations with Skillset's National Boards and Sectoral Skills Councils.

Skillset has reported to Government in three ways:

1. Analysis and recommendations for the Creative Media Industries:

Headline results include:

  • Growth in demand for Creative skills and employment is predicted
  • The industry is at risk of losing talent and skills
  • Skills for multiplatform and to take advantage of opportunities presented by digital media are a major priority
  • Skills to develop new business models and an approach to monetising content are needed
  • Other major skills issues: Multi-skilling, Management and Leadership, broadcast engineering, archiving of content and visual effects.
  • Skillset research needs to continue to measure current and future skills demand to ensure a constant flow of evidence to inform priorities and decisions. Our research is also fundamental to our role as the voice of the industries on skills issues. The information does not exist anywhere else.

Forthcoming research to refresh this evidence includes:

Here is the summary:

Adobe Acrobat DocumentStrategic Skills Assessment for the Creative Media Industries

Full reports for the UK, each nation and London are here:

Adobe Acrobat DocumentSkillset Strategic Skills Assessment for the Creative Media Industries in the UK

Adobe Acrobat DocumentSkillset Strategic Skills Assessment for the Creative Media Industries in Scotland

Adobe Acrobat DocumentSkillset Strategic Skills Assessment for the Creative Media Industries in England

Adobe Acrobat DocumentSkillset Strategic Skills Assessment for the Creative Media Industries in Wales

Adobe Acrobat DocumentSkillset Strategic Skills Assessment for the Creative Media Industries in Northern Ireland

Adobe Acrobat DocumentStrategic Skills Assessment for the Creative Media Industries in London

Please note, the structure of the SSAs published here differs slightly to that of the SSAs presented to Government but the substance of the content remains the same.


2. For the Fashion and Textiles sector SSAs were published by Skillfast-UK. From 1 April 2010 Skillset represents this sector.

Adobe Acrobat DocumentStrategic Skills Assessment for the Fashion and Textiles Sector in the UK

Adobe Acrobat DocumentStrategic Skills Assessment for the Fashion and Textiles Sector in Wales

Adobe Acrobat DocumentStrategic Skills Assessment for the Fashion and Textiles Sector in England

Adobe Acrobat DocumentStrategic Skills Assessment for the Fashion and Textiles Sector in Northern Ireland

Adobe Acrobat DocumentStrategic Skills Assessment for the Fashion and Textiles Sector in Scotland

Adobe Acrobat DocumentStrategic Skills Assessment for the Fashion and Textiles sector in London


3. For the Creative Industries, Skillset has worked with Creative and Cultural Skills (CCS)

Adobe Acrobat DocumentSkillset and CCS Strategic Skills Assessment for the Creative Industries


4. For the Digital Economy, Skillset has worked jointly with e-Skills UK and Creative and Cultural Skills (CCS)

Adobe Acrobat DocumentStrategic Skills Assessment for the Digital Economy

Follow this link to go to the UK Commission for Employment and Skills' work on the cross-economic National Strategic Skills Audit, which was informed by the analysis presented above - National Strategic Skills Audit

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